On a warm summers' evening Reality guided 40 of SEGD's finest members through NYC on a tour of some of the retail locations we've helped augment with digital experiences. There were three stops along the tour. The first was Juice Press, which is a...
Posted at 10:24h in InteractiveWe're in the business of creating interactive environments for our clients in their retail spaces and showrooms.
Posted at 10:36h in RetailShowrooming, the trend in retail where visitors try out a product in the store, and then buy it online; is generally something brands would prefer to avoid.
Posted at 08:20h in RetailWhen we worked with Time Warner Cable to roll out their Experience Stores, a major objective was enhancing the time a customer spent in the store.
Posted at 08:00h in Digital SignageA traditional billboard can promote March Madness, but it's not dynamic enough to keep up with the game in real time.
Posted at 08:16h in EventsLast year, a group of French museum Community Managers partnered with Twitter for the #MuseumWeek event. The event uses Twitter to celebrate culture and increase engagement.
Posted at 08:36h in EventsSouth by Southwest (SXSW) started as a music festival, but has expanded to become a major conference for "music, film and interactive".
Posted at 08:25h in RetailInstagram began as an an iOS app in 2010. Five years later it is one of the most popular social media networks, with 300 million monthly users.