Reality supports UNICO National Charities

We recently attended an event that was held as a fundraiser for the Connecticut Children's Medical Center (CCMC) run by UNICO National - the Avon Chapter. Through fundraising and events, UNICO National supports worthwhile causes throughout the year. In fact, of the funds raised each year by...

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hackathon instructions

Reality hosts 35 top apprentices for 10 weeks of hackathons

Reality Interactive is excited to announce their partnership with the A100 Apprentice Program! A100, a program of Independent Software, develops college & university computer science students and connects them with innovative local companies. Reality Interactive will be hosting various events in their Middletown headquarters over the...

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Challenges our clients face when creating Digital Transformation

We recently read a great article by Ron Miller on TechCrunch entitled "Digital transformation requires total organizational commitment". The article recognized the challenges our clients face in transforming their organizations. It’s no longer viable to just create pockets of innovation in an organization. So how do you...

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A focus group with a difference

Last week, we spent some interesting time conducting a focus group with some kids to help pick a winning User Interface for a customer’s retail project. The great thing about this younger audience was their ability to really tell it like it is! We gained valuable...

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Launching Great George – A New York City Watch Company

We recently announced the launch of the Great George Watches website, a collaboration between The Barbarian Agency and the Reality Interactive creative team. The concept for Great George Watches centers around producing quality watches with unique square faces for a simple and basic take on the...

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'5 Things to Remember Before Pitching Your Big Digital Idea'

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