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Level up!
A gamified big box experience for Nintendo Amiibo is the logical choice. So, we designed it.
Level up!
A gamified big box experience for Nintendo Amiibo is the logical choice. So, we designed it.
SCOPE
Reality partnered with Nintendo to create an engaging, gameified, in-store interactive display that highlighted their new toys-to-life product, Nintendo Amiibo.
Nintendo’s challenge was to educate their customers on which games and systems these products were compatible with, and the value they provided in-game. The Reality team gamified the in-store display with bright colors and a slot machine style game. Experience engagement increased by 38% across the experience in over 5,000 big box stores.
