The Great George Watches website was a collaboration between The Barbarian Agency and the Reality Interactive creative team. Working with a number of creative directors, the project involved a very detailed design approach, and the need to pay close attention to the customer journey whilst still adhering to very tight timeframes. The team’s senior designers were involved in business, operational, product naming conversations as well as the website. This was a great example of collaboration to produce an exceptional result.
We loved working with the Barbarian Agency and found it fascinating to be a part of a new product journey from concept to launch.