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Fit for a player.

Creating a traveling Xenith experience.

Fit for a player.

Creating a traveling Xenith experience.

SCOPE

SCOPE

Beginning with a Visioning Session at Xenith HQ in Detroit, the Reality team created a user-focused, engaging, and logistically practical mobile fit lab experience.
Balancing both wow-factor and logistical concerns, Reality came up with a creative solution for Xenith’s traveling Fit Lab. Designing, developing, and supporting the POS and lead capture was a key factor of making sure the mobile unit was successful. The layout was carefully crafted to lead players, parents, and coaches through the experience seamlessly while making sure they engaged with each station.