See you at Future Stores Seattle!

We are excited to announce we'll be sponsoring Future Stores this year, June 18 - 21 in Seattle. This event focuses on the future of retail - solving some of the deep challenges retailers are facing as retail is required to become more innovative and experiential. In...

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What we learned at the SEGD Xplorer Digital Bootcamp

We recently attended the SEGD Xplorer Digital Bootcamp in Chicago.  The event focused specifically around getting to know various technologies with practical hands on sessions. We experimented with sensors, explored different ways to create engaging content for different environments, and looked at ways to develop meaningful...

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3 Takeaways from Future Stores 2017

We recently attended Future Stores 2017 in Seattle. Here are some of the key takeaways we took from the three days of sessions and live tours. Customer behavior is changing Many of the sessions reinforced the fact that customers are changing their shopping behaviors. Sessions such as...

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Our support for the SEGD Xplorer Digital Bootcamp

We are excited to announce we'll be supporting the SEGD Xplorer Digital Bootcamp this June 13th and 14th. We'll be providing equipment for the session "Audience Engagement - Real-Time Sensor Data Visualization with Arduino" which will be run my Michael Shaub from Gensler. For more information about...

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Here’s what we learned at the ICX Summit this year

Last week we spent a few information packed days at the ICX summit in Dallas. We were very proud to also pick up the ICX Elevate award for the Best eCommerce experience. The talks and discussion at the summit centered around exploring retail innovation as a...

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The ‘How’ behind the ‘Wow’ Webinar

Today we ran a webinar with SEGD, presented by our own Doug Hampton-Dowson covering Digital Interactive Experiences - the 'How' behind the 'Wow'. At Reality, we so often see ideas out in the field that miss the mark when it comes to achieving the end result...

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3 Interesting things we heard at the ICX Summit

Last week, we participated in the ICX Summit in Dallas. The ICX Summit covers the technologies available to businesses for engaging customers, with a real focus on how to deliver outstanding interactive customers experiences. The main message that emerged from the sessions was that the marketing model has changed. No...

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Reality Interactive to Sponsor the ICX Summit!

We are excited to announce that we'll be sponsoring the Interactive Customer Experience (ICX) Summit on June 1-3 in Dallas this year. This summit is dedicated to exploring the technologies available to business for engaging customers. We'll be featuring our solution we've implemented in BMW dealerships across...

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'5 Things to Remember Before Pitching Your Big Digital Idea'

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