Reality Interactive to Sponsor the ICX Summit!



We are excited to announce that we’ll be sponsoring the Interactive Customer Experience (ICX) Summit on June 1-3 in Dallas this year.

This summit is dedicated to exploring the technologies available to business for engaging customers. We’ll be featuring our solution we’ve implemented in BMW dealerships across the country.

In addition, Michele Fuhs, Head of Premium Retail Experience, BMW Group will be speaking on the panel:

From Point of Sale (POS) to Point of Experience (POX)

This session will feature case studies from innovative multi-national companies based in Europe. BMW is reimagining its retail stores to put the customer first with non-commissioned product geniuses. Eren Group, with almost 300 stores representing brands such as Lacoste, Burberry, Nautica and Converse, is rolling out innovative camera technology to measure team members welcoming customers. The session participants will share how both are using experience to drive results.

We look forward to seeing you there!



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