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We collaborate closely with you to develop a deep understanding of your business, challenges, opportunities, and customers. This is the way we succeed first, then deploy.

The Future of Retail is
in Your Customer's Hands.

BMW Enthusiasts love to evolve their vehicles, BMW needed an eCommerce platform that completes the purchase journey at the local dealer level. See how the solution we built achieves both.

Endless Pools customers needed a way to visualize all the possibilities for their new swim spa, Endless Pools needed to find a way to educate local sales associates about their new customers before they even walk in to the store.

PC Richard & Son Customers are overwhelmed by their perceived complexity of SMART enabled products. Sales teams struggle to be the experts of these ever-evolving items. Our comparison tools and videos show how SMART is Simple.

Hot Spring Spas Virtual View™ AR allows customers to customize and envision their new spa in their home. Then send their favorite spa choices to their local retailer to speed up the purchase journey.

Bedgear offers a multitude of options to address every sleeping preference. Customers are intimidated by the complexity of the total assortment. This solution makes things easy by only showing the customers the products that best match their needs.

About Reality Interactive.

Explore what we've been up to.

We connect the dots for you.

We design, build, rollout and support entire custom experiences.


Our Retail-Rugged® certification with a comprehensive 106 item checklist means you will never suffer from black screens or locked doors when you need them the most.

Let us help you reach your business goals with our Visioning Sessions based on MIT's design thinking.

Fill out the form below, and a Reality team member will be in touch.

Download our Digital Transformation Whitepaper